Wouldn’t it be nice if you could turn on a faucet that poured fresh leads and appointments straight into your plumbing business? While there might not be a physical tool you can use to open such a valve, there is the immense power of online marketing that can be put...
Are you a plastic surgeon or someone who manages the office for a cosmetic surgery practice? If so, you may have found yourself wondering at some point or another whether you could use online advertising to find more (or better) patients. We can tell you from...
If you are an electrician or plumber, there’s a good chance you get most of your customers through referrals and word-of-mouth advertising. Certainly, that’s how many of the professionals we have worked with have grown their businesses. However, more and more are...
Pay-per-click advertising is great when you have campaigns that are running smoothly and profitably. However, when things aren’t going so well – when the clicks aren’t coming, or worse, you’re spending money without getting results – it can be easy to question...
For those trying out pay-per-click (PPC) advertising for the first time, getting started can seem as simple as choosing a few keywords, writing ads, and watching the results pour in. For veterans and industry professionals, though, building a successful PPC campaign...
Most people think of artificial intelligence in futuristic terms. They imagine robotic best friends, or machine-driven uprisings like you see in Hollywood films. Whether the notions are inspiring or apocalyptic, however, they all tend to take place at some blurry...
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